Want to Learn how Unwanted Clothing is Recycled

This is how PR works. Someone emails something to “the media” and the “media” (us, in this case) take the path of least resistance and publish it verbatim on our blogs, web pages, and twitter feeds. Here’s one such example but I thought there was potential for the reading audience to enjoy it. I had to tidy up the embedded code so it worked, but here’s the email.

Hello Fresh Start Recycling,

Thank you for your team’s dedication to responsible disposal of unwanted belongings. I thought you and your blog readers would be interested in checking out this web event happening tonight at 9pm EST featuring a textile recycling company in the US.

Sincerely,

Alicia

Learn how unwanted clothing is recycled on live web show monday night

54 million pounds of clothing – more than enough to fill every room in the White House! That’s how much USAgain- a textile recycling company – reused last year through its network of 8,000 collection bins around the United States. Tonight night you’ll get the chance to learn how it’s done on EcoChat.

Mattias Wallander, CEO of USAgain will join the live, video-based web show EcoChat to answer your questions about the recycling process and tell you more about how his company is improving the environment by diverting textiles from landfills.

“Used clothing is typically ten times more affordable than new clothing,” Wallander explains. “So of course the people who get access to affordable, good clothing benefit, and for millions of people in the world, this is really their only option.”

Mattias will also offer tips on the best items to donate to make sure your next drop-off is suited to help those in need.

To watch the show visit www.ecochatonline.com on Monday, June 14, at 9 EST (UTC-5). If you want to submit questions or chat with other viewers, you can log-in to the event with a Twitter or Vokle account.

For now, check out the video below from the green blog EcoChicago to get a tour of USAgain’s headquarters where they get clothes ready for shipping, and if you want more information about the company, visit www.usagain.com.

DIRECT LINK TO YOUTUBE VIDEO: http://www.youtube.com/watch?v=AIUZNjIEZz4

###

About EcoChat:

EcoChat is a live, interactive web show hosted by green blogger Alicia Ontiveros featuring leaders in the green community. The show airs every Monday night to teach ecogeeks around the country about news tips and trends shaping the green movement.

About USAgain:

USAgain is a green for-profit enterprise that collects used clothes and resells them worldwide. The company was founded in 1999, and operates over 8,000 collection bins in 14 states.

How could I NOT copy and paste that? It was just way too easy. Plus it’s interesting.

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